Available for new projects — Nairobi, Kenya

Turning LinkedIn into
your top revenue
channel.

8+ years building high-conversion outreach systems for B2B companies worldwide. Top Rated Plus on Upwork. $200K+ in tracked client results.

$200K+ Total Upwork Earnings
169 Completed Projects
24,001 Hours Logged
100% Job Success Score
8+ Years Experience
JM
Jorum Mwangi
LinkedIn Lead Gen Specialist
Top Rated Plus 100% JSS Nairobi, KE

Built on results,
not promises.

I help B2B businesses unlock their growth potential by connecting them with the right opportunities on LinkedIn. With 8+ years of hands-on outbound lead generation experience, I've worked with marketing agencies, SaaS companies, consultancies, and enterprise clients across the US, UK, and Australia.

"Jorum has been with us since day 1 — one of the most reliable and hard-working people we know. We aren't quite sure we've ever heard him say no, miss a deadline, or come across a problem he can't figure out."

— Justin Rowe, Founder, Impactable

My approach is systematic, data-driven, and always audience-first. I build outreach systems that feel human, earn trust, and convert — not campaigns that get ignored or flagged.

Services built for
serious growth.

Every engagement starts with understanding your ICP and ends with a pipeline that runs.

LinkedIn Profile Optimization

Transform your LinkedIn presence into a lead-generation magnet using advanced SEO techniques, strategic positioning, and conversion-focused copy that attracts your ideal clients.

Targeted Outreach Campaigns

ICP-precise prospecting, personalized connection sequences, and multi-touch messaging frameworks using Expandi, HeyReach, BotDog, and Dripify — built to convert at scale.

Data-Driven Lead Generation

Precision research combining Sales Navigator, Apollo.io, and BuiltWith to identify and qualify high-value prospects, enrich contact data, and build lists your team can actually close.

Campaign Strategy & Systems

End-to-end outreach architecture — from sequence design and A/B testing to tracking dashboards and weekly performance reporting. Systems that run with or without you.

Conversation Management

Live inbox management for LinkedIn campaigns — qualifying responses, nurturing warm leads, and moving prospects through your sales funnel with trained, context-aware replies.

Outreach Audits & Consulting

Not getting the results you expect? I audit your current LinkedIn setup, messaging, targeting, and toolstack — then deliver a clear action plan to fix what's leaking.

Numbers that
speak for themselves.

Real outcomes delivered to real clients across industries and geographies.

20+

Qualified Leads in 30 Days

Delivered for a SaaS company through a targeted LinkedIn outreach campaign with ICP-matched messaging and systematic follow-up sequences.

300%

Increase in Profile Views

Achieved for a client after a full LinkedIn profile overhaul combining SEO optimization, positioning strategy, and connection request refinement.

15%

Growth in Client Acquisition

Generated for a B2B consultancy through a custom outbound strategy targeting decision-makers in their ideal client segment via LinkedIn.

I've had the pleasure of working with Jorum as my contractor for quite some time now, and I can confidently say that he is an invaluable asset to any project. His dedication, work ethic, and attention to detail are truly remarkable.
Upwork Client — 5-Star Review — $24,000+ Engagement

The full toolstack.

I work across the leading LinkedIn automation and data enrichment platforms.

AutomationExpandi
AutomationHeyReach
AutomationDripify
AutomationBotDog
AutomationSkylead
ProspectingSales Navigator
ProspectingApollo.io
ProspectingBuiltWith
EnrichmentZoomInfo
EnrichmentHunter.io
ProductivityTypedesk
TrackingExcel / GSheets

A system, not a
spray-and-pray.

Every campaign follows a disciplined process from research to revenue.

01

ICP Definition

We pinpoint exactly who your ideal client is — industry, company size, title, geography, and triggers — before a single message is written.

02

Prospect Research

Using Sales Navigator, Apollo.io, and custom filtering, I build verified, enriched prospect lists matched to your ICP criteria.

03

Sequence Design

Personalized, value-first messaging sequences designed for your audience — no generic templates, no pitching in the first touch.

04

Launch & Track

Campaign goes live with full tracking. Weekly reports cover connection rate, reply rate, positive responses, and pipeline entries.

05

Optimize & Scale

Data informs iterations. What converts gets amplified. What doesn't gets cut. Campaigns improve month over month.

Let's build your
pipeline.

Ready to turn LinkedIn into your #1 lead source? Reach out and let's talk about your goals.

Location
Nairobi, Kenya — Available Globally